This was the conclusion drawn by Tony
Brown during his travels at the time. While exploring the treasures
of the Top End, the skills Tony gained from working on his Land
Rover were regularly called on to mend damaged bull bars and
broken roof racks. Bar work back then was crude, not at all
suited to overland touring, and through this experience an idea
was born - high quality equipment that met the vigorous demands
of 4WD owners.
Upon returning to Melbourne, Tony put theory into practice via
the family garage, where he sought to address the product deficiencies
he’d encountered. His vision called for a combination of sound
design principles and reliable raw materials… a simple solution
to an endemic problem. The concept was embraced when it hit
the fledgling 4x4 market, and ARB – the initials of Anthony
Ronald Brown – was founded.
Today, ARB is Australia’s largest manufacturer and distributor
of 4x4 accessories. We also have an international presence,
with an office in the US and an export network that extends
through more than 80 countries around the globe. Our philosophy,
however, has never wavered from its original course – quality,
reliability and practicality above all else.
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Vast distances and extreme
terrain |
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characterize the Australian
Outback.
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Wandering wildlife is
another hazard |
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for Australian 4 wheelers.
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